🎧 EPISODE / 013
We speak with Scott Krenitski, CRO of The Charleston Battery, the oldest professional soccer team in the United States, about creating a sense of place in a sports stadium and building a soccer brand in an exploding market.
Dear No Contest Listeners,
The best innovations often happen when we look outside of our industry to something entirely different.
Why?
We get so stuck in our ways, so focused on our competitive set, that we can’t think beyond preconceived products, features, and experiences. We end up recycling what’s worked without exploring the art of the possible.
But when we ask questions like “what if” … and “how might we” in the context of an adjacent or far off setting, we start to bring more unique innovations into the fold.
Take the example of a professional soccer stadium:
What if our office building entrance felt like entering a stadium during game day?
How might we create an environment similar to a supporters section in a multifamily community?
If you’re anything like us, your creative juices are flowing.
In Episode 013 of No Contest, we take a journey through the world of pro-sports with Scott Krenitiski, CRO of The Charleston Battery.
We learn the unique ways in which his club fosters a sense of place, extends its brand into the Charleston community, and thinks about placemaking in their stadium design.
Listen in, take some notes, and gear up for your next brainstorming session.
Enjoy.
✌️ NWS (@nowalls.studio)
🚨 WHO IS NO WALLS STUDIO (AND WHAT DO WE DO)?
No Walls Studio is a design and brand consultancy that helps placemakers create spaces that people love.
Our mission is to make sameness extinct in real estate, which means that everything we do comes with new ideas and unique angles — all, grounded in a deep understanding of culture and consumers.
We do three things for our clients (often, all in the same project):
Research
Brand Development
Spatial Experience Design
Want to work with us or learn more? Reach out to us. 📧
📣 HAVE FEEDBACK ON THIS EPISODE? LET US KNOW.
🏴 A MESSAGE TO OUR LISTENERS
Everything we do and say is out of passion and love for the industry we are in and the work we are doing.
If we ever talk out of line, misquote you or somebody, or say something that may offend you or someone you know, we mean no harm. Seriously. We’re just figuring out this whole podcast thing.
Our intent is to make the world a better, more enjoyable place to live. We want to educate (and learn from) a diverse group of developers, industry experts, and creatives…many, who also want to make sameness extinct in real estate.
Remember, different is good, innovative is perfect, and we want to hear from you. If you are interested in what we do, want to learn more about our guests, or if you want to have a fun conversation about space, holler at us — hey@nowalls.studio.
EP / 013 | Scott Krenitski, Charleston Battery: Placemaking in professional sports